SIBB Action 1.2 – Create Mission Statement

All right. Now you’ve got your vision statement. The vision tells you what you want to reach with your business. But how about your business mission?

A lot of people confuse the vision and the mission statements. Some even think they are the same – but there is of course an important difference.

The business vision tells you WHAT goal your business wants to achieve!

The business mission tells you WHY you want to reach that goal!

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